University of Tulsa
Quince Imaging redefined the Tulsa basketball fan experience.
Next-Generation Immersive Fan Experience at Reynolds Center
The University of Tulsa is redefining the college basketball fan experience with one of the most advanced projection mapping systems in the NCAA. Designed and installed by Quince Imaging, the immersive bastketball court solution transforms the arena into a dynamic canvas for storytelling, player introductions, sponsor activations, and fan engagement.
At the heart of the system are Christie D4K40-RGB laser projectors that deliver exceptional brightness, color accuracy, and image quality across the court. Powered by AV Stumpfl Pixera media servers, the system provides seamless playback and synchronization of stunning visual content designed specifically for Tulsa Athletics.
To further elevate the experience, Quince integrated CAST BlackTrax real-time tracking technology, enabling dynamic visual interactions and motion-driven effects throughout the venue. Crowd participation is enhanced through CUE Audio engagement technology, creating new opportunities for fan interaction and in-game entertainment.
Complementing the technology is a library of custom 3D content created by Quince Imaging, transforming the court into an immersive storytelling environment that builds excitement before tipoff and delivers memorable moments throughout the season.
From system design and engineering to content creation, installation, and support, Quince Imaging delivered a turnkey solution that helps the University of Tulsa create a next-generation game presentation experience.
The result is an immersive game-day environment that enhances fan engagement, amplifies team storytelling, and positions the University of Tulsa among the leaders in collegiate sports entertainment technology.