The University of Houston transformed the game-day experience at the Fertitta Center with an immersive pregame projection mapping show designed to energize fans and amplify the Houston Cougars team.

Developed and integrated by Quince Imaging, the experience turns the basketball court into a dynamic storytelling canvas, featuring bold 3D visuals, motion graphics, player introductions, and high-impact effects that build anticipation before tipoff.

The system is powered by industry-leading Christie technology, including high-brightness 3DLP® RGB laser projectors, Mystique™ automated alignment software, Pandoras Box® media servers, and Terra® AV-over-IP distribution. Together, these technologies deliver stunning image quality, reliable performance, and seamless operation for every game.

From creative content development and system design to installation, integration, and support, Quince Imaging provided a complete turnkey solution that helps the University of Houston create unforgettable moments for fans, students, alumni, and sponsors.

The result is a powerful fan experience that transforms the court into a larger-than-life stage and reinforces the excitement of Houston Cougars basketball.